You are managing a marketing campaign and experience poor performance for large sections of your data.
Which approach is a correct method to improve your campaign performance?
Answer : B
Reference:
http://www-
01.ibm.com/support/knowledgecenter/SS3RA7_15.0.0/com.ibm.spss.modeler.help/carman ode_general.htm
Which two modeling techniques handle both categorical and continuous target variables?
(Choose two.)
Answer : B,C
You are attempting to flag outliers in a data set across multiple fields.
In IBM SPSS Modeler Professional, what would be the appropriate node to use?
Answer : B
Explanation: Regerence:
ftp://ftp.software.ibm.com/software/analytics/spss/documentation/modeler/14.2/en/Modeling
Nodes.pdf -
A telecommunication company wants to predict their customers' purchase decisions from four service options (categorical value).
Using IBM SPSS Modeler Professional, which modeling node should be used?
Answer : D